Almost 80% of visitors do not visit beyond page 3 in search results. How do you determine what products to show on top for each search query?
Localization is the analysis of engagement data by regional segments to create & predict shopping personas across segments in real time. It collects data utilizing Tagays analytics for individual visitors across segments, understands their engagement pattern and determines a shopping persona that is best suited to that segment. It continues to learn and improve these individual shopping personas as the respective visitor interacts with the site.
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