What are 'Looks' in Tagalys?

Note: This feature is currently under private beta and may not be available on some dashboards.

'Looks' in Tagalys lets you group multiple products together so they are displayed as a single unit on your collections pages. Instead of products appearing separately, you can showcase them as coordinated sets that stay together, making it easier for shoppers to discover complete outfits or matching items.

Why use Looks?

Looks allow merchants to create a more curated shopping experience. Here are some ways fashion brands use them:

  • Matching sets: Group a top, bottom, socks, and shoes together to show a complete outfit
  • Seasonal launches: Bundle new collection items that work well together
  • Coordinated accessories: Pair bags, jewellery, or scarves with complementary pieces
  • Style inspiration: Help customers visualise how products look when styled together

Types of Looks

You can choose between two types of Looks depending on how you want them to behave on your collection pages:

Static Looks

Static Looks stay exactly where you place them. Once you pin a Look to a specific position on your collection page, it won't move unless you manually change it. This allows complete control over placement, like featuring a hero outfit at the top of a page.

Dynamic Looks

Dynamic Looks automatically adjust their position based on the sort order configured for that specific collection page, like "Trending" or "Units Sold." This means your most popular product groups naturally rise to the top, ensuring visitors see what's performing well without you having to constantly reposition things manually.

Reusing looks across collection pages

Once you've created a Look, you don't have to start from scratch for every collection page. You can reuse the same Look on multiple pages, which saves time when you want to feature the same product grouping in different contexts.

When you reuse a Look, you can choose whether it behaves as Static or Dynamic on each individual collection page. For example, the same Look might be pinned at the top of your "New Arrivals" page (Static) while moving based on trending data on your "Best Sellers" page (Dynamic).

 

Click here to know more about how you can create 'Looks' on the Tagalys dashboard.