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How does Tagalys capture offline product sales for merchandising?
Currently, Tagalys uses your online store's visitor engagement data to detect sales and other metrics. In case you wish to add offline sales data, you will have to add a plugin to your Magento / Shopify store to capture offline sales data by SKU. Through a custom integration, Tagalys will be able to detect the product sales of your offline store automatically, provided the products have the same SKUs. Contact us to know more about integration.